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What does a Fitness Director do

  2025-11-12     Zippia     all cities,NC  
Description:

Job Overview

A fitness director manages a fitness facility's operations and leads all aspects of the center, from building fitness programs and scheduling staff to overseeing the budget and ensuring equipment is safe and functional.

Key Responsibilities

  • Manage business administration including cash management, budgets, and payroll.
  • Enforce fitness center policies and ensure cleanliness and safety of equipment.
  • Create SaaS solutions for global central booking and POS management.
  • Assist patrons in designing workouts to improve structural integrity, cardio capacity, and overall fitness.
  • Provide staff with information to keep CPR education and safety procedures current.
  • Implement biannual employee safety training (first aid, CPR, job‑related safety precautions).
  • Conduct training on safety, security, and proper use of all strength and cardio equipment.
  • Open and assess the facility for cleanliness and ensure all equipment is operational.
  • Ensure effective payroll control and operating margins; improve net and gross profit margins to maximize profitability.
  • Coordinate an education series on Alzheimer's/dementia for caregivers to better care for residents.
  • Provide behavioral/emotional support and supervision for those with dementia and Alzheimer's.

Qualifications

Typical qualifications for a fitness director include experience in fitness center management, knowledge of safety protocols (CPR, first aid), strong leadership and organizational skills, and the ability to motivate clients and staff.

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