Job Details

Overview

Sentara is hiring for a Marketing Application System Analyst. This position is fully remote.

Acts as a critical member of the associated team responsible for the optimization of Customer Relationship Management (CRM) applications, digital communication campaigns, and electronic marketing programs. This position supports the digital setup, execution, and analysis of CRM marketing and sales programs. The role includes data collection, organization, segmentation, analysis, scoring, and modeling, and responsibilities include creating and managing databases, performance reports, and customer analytics.

Digital Analyst Certification preferred. Experience in digital analytics and marketing campaign management in a CRM environment. Advanced working knowledge of CRM systems and digital analytics tools required. Experience in a multi-channel marketing environment.

Education

• Bachelor's Degree (Required)

Certification/Licensure

• Google Data Analytics Professional Certificate (Preferred)
• Microsoft Certified Power BI (Preferred)
• Adobe Customer Journey Analytics (CJA) (Preferred)

Experience

• Minimum of 2 years of experience working in digital marketing and analytics
• Experience using SQL
• Experience working in the healthcare industry
• Experience using Salesforce

Benefits

• Medical, Dental, Vision plans
• Adoption, Fertility and Surrogacy Reimbursement up to $10,000
• Paid Time Off and Sick Leave
• Paid Parental & Family Caregiver Leave
• Emergency Backup Care
• Long-Term, Short-Term Disability, and Critical Illness plans
• Life Insurance
• 401k/403B with Employer Match
• Tuition Assistance $5,250/year and discounted educational opportunities through Guild Education
• Student Debt Pay Down $10,000
• Reimbursement for certifications and free access to complete CEUs and professional development
• Pet Insurance
• Legal Resources Plan
• Colleagues have the opportunity to earn an annual discretionary bonus if established system and employee eligibility criteria is met.

Equal Opportunity

Sentara Health is an equal opportunity employer and prides itself on the diversity and inclusiveness of its close to an almost 30,000-member workforce. Diversity, inclusion, and belonging is a guiding principle of the organization to ensure its workforce reflects the communities it serves.

In support of our mission to improve health every day, this is a tobacco-free environment.

For positions that are available as remote work, Sentara Health employs associates in the following states: Alabama, Delaware, Florida, Georgia, Idaho, Indiana, Kansas, Louisiana, Maine, Maryland, Minnesota, Nebraska, Nevada, New Hampshire, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Information Technology
• Industries: Hospitals and Health Care

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