Job Details

Overview

Marketing Manager Demand Generation at JPW Industries. Location: Remote Charlotte or Nashville Metropolitan area preferred.

At JPW Industries, we dont just build products we build careers. We are redefining excellence in industrial tools and machinery with brands like Jet, Powermatic, Wilton, Edwards, Baileigh and Axiom. Join us and help shape the future of our products and industry.

What You Will Do

Design. Collaborate. Drive. Were seeking a Marketing Manager Demand Generation to lead high-impact, channel-specific strategies and integrated campaigns that drive revenue growth and amplify our leadership in the industrial tools market. If youre data-driven, collaborative, and results-oriented, we want you on our team!

• Drive Revenue Growth: Develop and execute targeted marketing plans for high-value end-user segments through distributors, direct channels, and field initiatives, aligning with sales to hit revenue and margin goals.


• Craft Impactful Campaigns: Design multi-channel campaigns (digital ads, email, social media, content, trade shows, and distributor programs) that generate qualified leads, boost brand awareness, and deliver a seamless brand experience.


• Leverage Data for Success: Use CRM and analytics tools to track KPIs, analyze sales performance, and optimize campaigns, providing actionable insights to maximize ROI.


• Collaborate for Impact: Partner with Sales, Product, Service, and external agencies to create tools, assets, and programs that empower our field teams and elevate our market presence.

What You Will Bring

Experience. Teamwork. Problem-Solving.

• Bachelors degree in Marketing, Business or related field.


• 5+ years of B2B marketing experience with a focus on demand generation and revenue accountability.


• Expertise in CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Pardot).


• Strong analytical skills with a knack for turning data into actionable strategies.


• Experience in industrial, manufacturing, or tools markets is a plus.


• Key Traits: Results-driven with ownership, creative problem-solving, adaptability to change, and clear, persuasive communication skills.

Why JPW Industries

Lead. Innovate. Deliver. We are more than just a workplacewe are a community of innovators, problem-solvers, and game-changers. Heres what we offer:

• Competitive Pay + Annual Bonuses


• Comprehensive Benefits: Medical, dental, vision, life insurance, disability, telehealth, and more from Day 1


• Retirement Plans & Employer Contributions


• Generous 3 weeks PTO + 9 Paid Holidays with an additional floating day


• Career Development & Learning Opportunities


• Team Member Appreciation Events


• A culture that values Integrity, Teamwork & Innovation

JPW Industries is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status, or other protected status.

Job Details

• Seniority level: Mid-Senior level


• Employment type: Full-time


• Job function: Marketing and Sales


• Industries: Machinery Manufacturing